The Auditor General found
$111.9M in taxpayer-funded advertising in fiscal 2024–25 —
the highest ever recorded. 38% was explicitly designed to create a
"positive impression" of the government, timed before a snap election call. Lifetime total since 2018:
$452M. Many ads contained unsupported claims.
FOI role: none direct. This was an AG Annual Report finding. Included because it contextualizes the FOI record.